Hood, a pseudonymous social networking platform, has pivoted to a matchmaking platform under a new brand, KnotDating.
KnotDating, an AI-powered matchmaking platform, has been launched to cater to professionals seeking serious relationships. The platform uses behavioral insights combined with human-assisted matchmaking to enhance compatibility and foster connections.
Currently, KnotDating operates on an invite-only basis, with plans to open registration to the public soon.
Hood said that over the past few years, it has focused on creating authentic conversations in the digital space. Based on user feedback and market trends, the company identified a larger opportunity to help people build deep and lasting relationships.
“While matrimony platforms rely on filters and preferences, we’re going deeper—using conversational AI to understand real human behavior and communication. We’re not just building another matrimony app—we’re creating a platform where compatibility grows through conversations. Our focus is on working professionals who are serious about finding a partner—individuals who want to take the lead in their own journey before involving their families,” said Jasveer Singh, co-founder & CEO, KnotDating.
Before the pivot, Hood (formerly Zorro) raised around $3.2 million in funding from investors, including 3one4 Capital, 9Unicorn Ventures, Vijay Shekhar Sharma, Ritesh Agarwal, Ashish Hemrajani, Kunal Shah, and Ashneer Grover.
Launched by Jasveer Singh and Abhishek Asthana, popularly known as Gabbbar Singh on the internet, Hood was a pseudonymous social networking platform that allowed users to express themselves anonymously.